Most corporate event budgets follow the same sequence. The venue gets locked in first, then catering, then AV and technical production, then décor. Somewhere near the bottom of the spreadsheet, usually funded by whatever is left, comes entertainment and the talents....
Somewhere between booking a venue and watching your event come together, most people ask the same question without realising it: am I hiring the right kind of help? “Event planner” and “event coordinator” get used interchangeably right up until...
